CBS RADIO HEAD ORDERS 'MUST CARRY' TO ALL STATIONS FOR CLINTON BOOK SPECIAL
Mon Jun 14 2004 17:08:11 ET
From: Rivers, Steve
To: @Infinity PD News; @Infinity PD Talk
Cc: @Infinity GMs Eastern Mid-Size; @Infinity GMs Eastern Region; Sykes, John; Hollander, Joel L; @Infinity Regional VPs; @Infinity Regional Directors of Engineering
Subject: Clinton Broadcast
Importance: High
I wanted to give all of you a heads up regarding a "MUST CARRY" event coming up with former president Clinton. Mark Mason will be forwarding you the vital information, the 800#, link information, etc. very soon. There is a lot of work being done behind the scenes at the moment. The event will be 60 minutes, and a format clock is being designed to accommodate 12 minutes of commercials. Bill will be discussing his book and taking calls from listeners across America. Your listeners. At this time we are trying to get advance audio passages from the book that you will be able to run a week ahead to promote your broadcast.
Stand by for further details and thanks for the cooperation on what could be a huge event for us.
Riv
Steve Rivers
President/Programming
Infinity Broadcasting
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