TRUMP: I BLAME MARTHA FOR SLIP
Thu Oct 20 2005 07:45:10 ET
Donald Trump says he knows why his version of "The Apprentice" is hurting in the ratings this year: Martha Stewart.
"I think there was confusion between Martha's 'Apprentice' and mine," Donald Trump told ABC News Radio yesterday, the NEW YORK POST reports.
"And mine continues to do well and, as you know, the other one has struggled very severely.
"But I think it probably hurt mine, and I sort of predicted that it would because there was a lot of confusion [with] people that wanted to watch 'The Apprentice.'
"And a lot of people were even upset that this was done. But I really feel that there was a certain amount of confusion which hurt the original 'Apprentice,' " Trump said in an interview with ABC's David Blaustein that airs today on its national radio network.
Last year, at this point in the season, Trump was averaging about 16 million viewers a week. This year he's pulling in about 10 million. The Martha version is averaging about 6.6 million viewers.
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